Two Ingredients For Exploiting Online Opportunity

Imagine book-marking into tens of social book-marking site, updating your profiles in other tens of social networks every so often.Recording videos using your screen capture software and writing articles, both for syndication.Writing content nearly every other day for your site then searching for relevant back-links to improve your rankings and Page Rank.

These tasks keep you staring at your screen 12 hours daily, six days a week.Then if you are doing your thing fairly well you start to see a reasonable income in six to twelve months.This is rarely what a newbie is prepared for when they come online.

Two main reasons attract thousands into internet business daily.These are the idea that it's easy to make money online and that all you need is to follow some seven steps in some $49 internet business ebook.The problem is that this may not be false but it is not the whole truth either.Indeed it may just be the reason that Accelerated Market Fragmentation as forwarded by John Reese may not happen soon though theoretically it's a possibility.

Jack Humphrey of Authority Site Center captures it well, "most people are lazy and unwilling to work to achieve great thing with a real online business...[infact] most honest, upstanding, even church-going people in the real world will turn into cheating, conniving, cutthroat black-hat marketers and scam artists online if they think they will get away with it.

Though they wouldn't mug someone in the real world, if they read a sales letter that essentially sold information on how to pick pocket every visitor to their site (and they thought they wouldn't be caught) more than you think would do it without hesitation.The first thing people seem to be attracted to online is the least cost, least work "business opportunities" that still get hundreds of thousands of people hooked in each year to this day.

This is despite the fact that you cannot find mention of a single successful person who made themselves into a well-known, respected authority in any niche without a single original thought or idea of their own.And most importantly, without work and risk being involved."

Two things tend to escape many that try to enterprise online, first is the amount of work and commitment required.

Second and probably most subtle but important is creativity.Original ideas and the hardwork to maker them work are scarce.Take the case of Jason Potash, he coded the first free popular article directory software resulting to a surge in article directories.But his directory Articledashboard.com and a handful others are the only ones that are successful.

Similarly Jeff Walker's 'Product Launch Formula' unveils a novel way to launch new online products.Early birds like Mike Filsaimes of the famed Butterfly Marketing makes over one million dollars in one week using Product Launch Formula.Hundreds then flock in to mimic his success.Unfortunately now click through rates for emails are so low due to product launch fatigue as hundreds employ the tactics, you would be lucky to make $5000 in a month.

Few are willing to work; even fewer are creative in an entrepreneurial way.A combination of both creativity and commitment then is far and in-between.This makes online business still a potential gold mine for those that are able to be creative and willing to work.

About the Author

Author recomends an All-in-One Small Online Business solution by SiteSell called SBI to make money online.

Get a detiled SBI review and learn to work from home here.

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Drive Traffic Using the Tell-A-Friend Script

A lot more and more website owners have the most notable dilemma, which is how to increase the amount of traffic flow to their websites.Through out the past few years a number of methods have been created to rectify this situation.Whilst number of them will work there are a lot that are likely not to even make the smallest impact.One of the techniques that have been the origin of lots of success stories in sending traffic to websites is viral marketing.Viral marketing is designed to use the tendency of a visitor to share information they may find informative, entertaining or amazing.

Loads of companies count on this method to help spread their products and grow the popularity of their business or their website.Viral marketing utilising a number of mediums that try to bring out this type of behaviour, it may be in the form of a thought provoking story, an addictive flash game, or an amusing video and load of others that may possibly catch a person's fancy.

This special form of marketing is usually very cost effective and is a great tool for any business to use.The advantages normally out weigh the cost and the efforts to initialize this marketing system.All websites will immensely benefit from some type of viral marketing.

Tell A Friend Script One of the simplest techniques in viral marketing is to use a tell a friend script.This is a straight forward programming script which you can add to the programming of your website.Basically, a tell a friend script is installed in the webpage's with a media placed next to it so that a person may simply send the media to a list of his friends or his family members.The fundamental concept of a tell a friend script is a script where people can their name and, e-mail address, then the recipient's e-mail address and then send the media to the intended recipient much like an e-mail with an attachment.When the recipient gets the e-mail he wouldn't view the email as spam mail because he will notice the sender's details as a person he or she knows or is familiar with.

Tell a friend script gets rid of greatly the ability of being blocked as it uses the information that has been added by the sender.This will result in a wider spreading of this marketing method.It might seem quite underhanded but it is a very effective method.When the e-mail is sent and opened the sent media will be read, viewed or played.Together with the mail there would be a good brief description of the business or website that is sponsoring the media that has been sent.This gives invitation for the introduction of either the website, business name or its products.And don't forget to add to that another tell a friend script.

Yep!You guessed it, then the whole process repeats it's self again.When more people begin to use the tell-a-friend script, that will mean that more and more prospects will know of the existence of the sponsoring business or website.Prospects that read the ads within the mail and liked what they saw would go on to click on the link and visit the website (i.e.your website!).This will increase traffic to you website resulting in a higher number of possible customers.

Tell A Friend Script Availability A tell a friend script is a very easy to use and doesn't need a complex method of programming.Actually, you can just copy and paste a script and easily add it onto the intended page.And finding one is even easier.All you need to do is go to a search engine and write into the search box "tell a friend script" then just hit enter or click go.

In the search results pages there will be many listings that will send you to a number of websites where you may access a tell-a-friend script.After this it is just a simple case of looking and searching for the right script and then copying it into your intended web pages.Using a tell-a-friend script and this viral marketing technique you can send traffic to your website that wills possibly meaning great profits.This is a straight forward and non harmful script that presents great advantages for low cost mixed with great creativity and foresight.

It is important that you take your time when using a tell-a-friend script.If your media that you choose doesn't get the exposure that you expect of it, it might take a bit of time before it starts taking viral effect.But eventually loads of people will see your ads and there is huge probability that they should visit your website increasing the traffic to your website.

About the Author

Uchenna Ani-Okoye is an internet marketing advisor and co founder of Top Affiliate Programs

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Advantages Of Online Marketing

It is indeed a well know fact, that online marketing is essential to have a profitable business on the Internet.A good website design is paramount to a successful online internet campaign.Online business is more than just building a website and waiting for someone to find it.The true learning curve in online marketing is steep and getting off on the wrong foot can cost you time and money.The key to marketing online is content and the ability to write well provides the website business owner with an advantage both in terms of visitor interest and with search engines.Just building a website is not enough to succeed online.

The online marketing Summit is the most comprehensive educational forum for marketers to learn best practices in all marketing disciplines.Its sole objective is to educate on how to execute the best known practices in online marketing.A winning marketing campaign depends on an expertly planned, skillfully executed strategy paired with experienced professionals dedicated to your success.The most cost effective way to achieve this is by combining your marketing message with important content that users are already actively seeking out.Unlike most trade shows and conferences, it is built around content that drives action and delivers insight that we as marketers can actually use and build into our marketing plans.

However, the key thing to understand is that attraction marketing is not something that suddenly happened over the last 12 years or so because of the Internet.When surfing the internet you can find different websites where you can earn some money.Of all the advertising platforms, the Internet is one of the few on an upward trend.The Internet is not that good at big brand building objectives, so there are a lot of companies struggling with a way to take advantage of the tremendous opportunity Google and other searches offer.It gives advertisers the opportunity to build mind share more effectively by targeting the right context at the right time, ensuring their messages are relevant to the people they are trying to reach.

Moreover, the Internet gives marketers more precise, measurable accountability for their ad spending than do traditional media.Marketers can use the Internet to target specific, well defined audience segments, yet reach a large audience scaling across many markets.In some ways, it causes TV to look less useful but in order to continue to do a mixture of both you need to use a combination of very solid measurements and total gut feel.And while advertisers are getting better at quantifying the payback for their investment, advertising remains as much art as science.

Many people think of Internet advertising as an intrusive, annoying experience with dancing aliens jumping across the screen and perpetual pop up windows.The opportunities on the Internet are in providing relevant content that is not intrusive personally.In addition to search and display advertising, marketers are also using the Internet and other techniques to generate word of mouth or buzz marketing.Yahoo and Msn search engines add millions more Internet home shoppers.It is expected that 90% of all home purchases will involve the Internet this year.

Indeed, as computer screens, mobile phones and other devices offer what amounts to billboard space for display ads, video and tie ins to Internet searches, the advertising landscape is undergoing a major transformation.Advertising networks have proven very effective in building brand awareness and generating demand.It has also the benefit of target advertising.Internet advertising offers an unprecedented vista of touch points with a customer.The goal of internet marketing is to bring you more qualified visitors to your website which translates into more business for you.

About the Author

Obinna Heche: Los Angeles - California

For the best home business ideas, opportunities and resources so you can work at home successfully visit.

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http://www.home-incomeportal.com

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Digital Signage: Dayparting Opens New Opportunities to Marketers or Advertisers

Hotels, individual retailers, malls and many other venues where digital signs are often found share a common characteristic: changing demographics and/or desires of customers throughout the day.Savvy marketers can take advantage of the ease with which digital signage messaging can be changed and scheduled to tailor messages to these different demographic groups that wander by their signs throughout the day.

The concept is known as "day parting," something that TV programmers have been doing for decades.This valuable tool has only recently become available to out-of-home marketing and advertising professionals as the tools to change messaging based on the time of day have become available.

Perhaps an example best illustrates the concept behind dayparting.Imagine the lobby of busy hotel catering to business travelers.Near the elevator a digital sign keeps guests informed of hotel amenities and services.A smart marketer has seized the opportunity to daypart messaging on sign by enticing early morning elevator users of the current breakfast menu.

As the day progresses to the time business people leave for their appointments, the sign reminds them that office supplies are available from the hotel business center.As lunch arrives messages promoting the hotel restaurant's buffet are interspersed with digital signage pages promoting hotel amenities.

As evening approaches, the messaging changes to promote a duet promoting in the hotel lounge.Dayparting can be used in a similar way in a retail store to appeal to different groups of shoppers who peruse the aisles at different times of day.

Digital signage opens up this approach to marketers.Before digital signage, changing messages throughout the day was inelegant at best and impractical at worst.Printed placards and signs -prone to tatters and tears- would have to physically be swapped out several times a day to accomplish the same sort of result.

Day parting is appropriate in lots of other digital signage applications as well, such as at malls, in retail stores and in an emerging new sector for digital signage applications: transportation.Consider how mall traffic changes throughout the day.

Even before the retail shops are open, many malls serve as a track and social center for retirees to get their early morning walks in before starting their day.As stores open during the weekdays, shoppers are most likely to be adults, many of whom don't work or are getting off from an early shift.As the day moves on into the afternoon hours, teenagers will begin to appear as school dismisses.In the evenings, mall visitors are more likely to be folks coming home from work or visiting after dinner.

How could marketers possibly hope to tap into demographic-specific marketing opportunities with static, printed signs in this instance?Conversely, how could they possibly ignore the chance to cash in on dayparting their messaging to match the shifting demographics of mall visitors throughout the day?

Many of today's digital signage media servers come with software that makes scheduling messages to match changing demographic audiences a breeze.Doing so gives out-of-home marketers and advertisers the chance to tap into dayparting to increase sale opportunities and better serve the informational needs of their audiences.

Too often, people tend to look to the future weighed down by the past.While past experience can be a good teacher, it shouldn't blind one to the opportunities that arise from new approaches.Dayparting is one of the many powerful opportunities presented by digital signage, and it's there to be seized for those who recognize its potential.

About the Author

David Little is a digital signage enthusiast with 20 years of experience helping professionals use technology to effectively communicate their unique marketing messages.

For further digital signage insight from Keywest Technology, visit our website for many helpful tips and examples.

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