3 Keys To Internet Success

Whether you have an existing product or service or intend to create one, successful marketing on the Internet requires that several crucial factors be in place.Get them right and your website will attract more people and increase sales.

1.Research Your market Online

It seems obvious but it is still worth asking: do people want to buy your product or service?

Research your market online with as much objectivity as you can muster...do other people besides you really want or look for your product or service on the Internet?Is your product or service sufficiently different from everything else to garner any sales?A website is an expensive luxury if no one is interested in what you are hoping to sell.Be clear about who your customers are and how you will grab their attention on the Internet.Investigate the sites they visit, where they spend and how much they spend.Find out how they search for products or services like yours (what words or phrases they use).Check out what your competitors are doing.Be aware that you may need to re-think how you present your product or service on the Internet to attract massive sales.Being realistic now will save you money, time and heartache.Create a plan for your website that incorporates what you have learnt about your market online (and includes your competition is approach!).

2.Search Engine Ranking

You need to ensure your website attracts top ranking on the major search engines and one way to do this is through keyword marketing.

Keywords are the exact words or phrases that Internet users type into search engines such as google, Yahoo, or MSN to find the web pages containing the product or services and information they are looking for on the Internet.Incorporate the most popular of those relevant keywords or phrases into every aspect of your website so that when someone types in that phrase, hey presto, your website pops up the next time someone searches for a product or service like yours!The more dominant your search engine presence, the more potential qualified clients you attract.

Choose different variations of keywords and keyword phrases that potential visitors will use when performing a search.It is important to choose keywords that not only result in more traffic to your site but lead to conversion and sales.Keyword research is therefore vital.When someone searches for a keyword or phrase, the search engines retrieve a list of related web pages and display them in the order of most relevant to that search.In other words, the pages that best match the keyword or phrase are ranked highest on the list.Be aware that every search engine or directory has a different method for ranking webpage relevancy and that those methods can change on a whim!It is crucial that you take a lot of time considering your keywords before you submit them.Put yourself in your customers mind: what words would they use to find a product or service like yours?

[Note: You can find the most popular search terms via sites such as GoodKeywords and Wordtracker.You can also find out from these how many times people type in those search terms each month.Do not let it put you off though remember: it is a guide!]

Use the most popular keyword or phrase in the title of your website, your URL and in the first and last paragraph of your website.

Use your keyword phrases at least three times but no more than 10 times in your text.Use the top 10 keyword terms or phrases through the rest of your copy.

Keywords are the difference that makes the difference...get them wrong and you may as well close up shop today because no one will find your website.
Get them right and you can expect to have a massive increase in the number of qualified visitors to your site.

3.A Professional Looking Website

First impressions are crucial: consumers make up their minds about a website in less than three seconds they judge it on appearance.

So the design the presentation, the typeface, the layout, the imagery - must convey professionalism, and trustworthiness.

However, the graphics should not distract visitors from the overall purpose of the site - to sell your product or service.Keep it simple and eliminate anything that distracts from this purpose, whether that is elaborate graphics, banner ads or links to other companies websites.Graphics will slow down the loading of your website so only keep those that are highly relevant to your product or service.

About the Author

Strategies like that can explode your small business quickly, that's why I'd suggest you go right now to http://www.

freemarketingbook.org and request a copy of Jonathan Jay's new book "Marketing Secrets of a Multi-millionaire entrepreneur"

Copyright SuccessTrack 2009

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• What Do You Know About Advertising?
• How To Recession Proof Your Fitness Business
• Affiliate Marketing - What You Need To Succeed...

How To Get Free Traffic From Social Sites

Today in the world of Web 2.0, Social Media sites are one of the most important sources of traffic for your online business.

Using these Social Media sites the right way can bring in large amounts of traffic very quickly to your sites.NOT using them correctly can KILL your business.

First of all, let me explain to you what the 3 most important types of Social Media Sites for your online business are.

1.Communities - These are sites that people go to on a regular basis and hang out.People set up profiles and make them personal by adding photos, writing blog entries on their own pages and making comments on their friends pages.Examples of communities are FaceBook and MySpace.

2.Libraries - These are sites that contain collections of information provided by their users.Examples of libraries are Digg and Technorati.

3.Notice-boards - These are sites where people go to and make recommendations to other sites or make posts to on a regular basis.Examples of these types of notice-boards are Twitter and blogs.

So what is the right way to use these sites

The best way to use these types of sites is by signing up and creating a profile, read the TOS Terms of Service to find out what can and cant be done on the site, spend some time in the site watching what others are doing and then do the same.



The reason why you should do all of this is because if you just sign up and start posting content linking to your site, there is a very strong chance that the site members will see you as a spammer and ban you from the site.

So sign up and take a look around and get a feel for the site.Set up your profiles like the other members are and then do the same as others are doing.

For example, lets say you sign up to Facebook.What are the others doing Well they are adding photos, "updating their status", posting comments on their friends "Walls"...

...Ah yes, friends "Walls".Before you can post on your friends "Walls", you have to first GET some friends.

FaceBook has a way when youre signing up, that you can import your email address list and find contacts that are part of the FaceBook community.You can then use this to invite people to be your friend.There is also a search function where you can search for friends by name.

After you have invited a friend and if they accept your invitation, then you will be able to communicate to them by posting messages on their wall as well as many other ways.

If you are using FaceBook to make business contacts, you may be thinking that inviting as many friends as possible all at once is the best way to grow your business.You can get a couple hundred people quickly and then you can start pitching to them.

This is NOT a good idea.Think about this for a moment...how would you react if you received a friend invite one day, accepted and then got bombarded with offers from this person right away

You would probably be annoyed.

You might block this person from being able to communicate with you in the future.You might even be really angry and contact FaceBook to complain.If FaceBook believes that you are spamming, then they will remove you from their site.And they have every right to.

So the trick is to spend a good amount of time in ALL of these sites, watch and then do what the other members are doing and then submit some great quality content to these sites slowly.

Now if youre anything like me, you have a lot of tasks to complete on your "to-do" list everyday that will make it difficult to spend all this time in these Social Media sites.
About the Author

Make Sure To Visit

Relaited Links:

• The Poor Affiliate's Guide To Free Website Traffic
• 3 Things You Must Do Before You Submit To Article Directories
• The Poor Affiliate's Guide To Free Website Traffic